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Just For Men® Haircolor Gets a Stylish and Legendary New Look
Basketball Great Walt "Clyde" Frazier Lends His Face to Makeover Just For Men Haircolor Packaging

PITTSBURGH — Basketball hall-of-famer and sports analyst, Walt Frazier, is known for his cool and flamboyant style both on and off the court. Now, fans and consumers alike will be able to bring home "Clyde's" legendary look, as he is the model for the Natural Jet Black shade of Just For Men Mustache, Beard and Sideburn Brush-In Color Gel.

Why Walt?
Walt Frazier's sense of style and popularity among 35- to 64-year-old men made him a perfect pick to pose for the box. "Mr. Frazier is not only one of the most successful basketball players of all-time, he is also a man that has prided himself on always looking good, staying fit and remaining youthful," said Michael Wendroff, vice president of haircare marketing, Combe, Incorporated. "We hope that by using his image on our box, we can convince others to join the growing throng of men now using haircolor."

"Colorful" Commentary
Frazier, a long-time user of the Just For Men® Natural Jet Black Mustache, Beard and Sideburn Brush-In Color Gel, is honored to be featured on the new packaging. He is even quoted on the box, using some of his infamous rhyming: "Don't look antiquated, get rejuvenated;" "The look is realistic and using it is simplistic;" "It makes me elated... gets the gray in my beard eradicated;" and "Looks cool... keeps on making the ladies drool."

Walt Frazier
Born in Atlanta, Georgia, Walt Frazier led Southern Illinois to the NIT Championship at Madison Square Garden in 1967, was named MVP, and that same year was drafted by the New York Knicks.

Unquestionably one of the greatest defensive players of his era, Frazier played for ten seasons (1968-1977) with the New York Knicks, was voted to the NBA All-Star and All- Star Defensive Teams seven straight years and was the All-Star Team's MVP in 1975. He played for two seasons with the Cleveland Cavaliers before officially retiring in 1979.

Known for his distinctive style on and off the court, "Cool Clyde," holds club records for most points scored, most games played, most assists, most free-throws and most minutes played. He is best remembered for his performance on the 1970 and 1973 Knick championship teams. The New York Knicks retired his #10 jersey in 1980 and inducted him into the Madison Square Garden Hall of Fame in 1984. He was inducted into the Georgia Hall of Fame in his native Atlanta in 1986, and, in what he holds to be his greatest honor, Walt Frazier was elected to the Naismith Memorial Basketball Hall of Fame in Springfield, Massachusetts, May 5, 1987.

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